Sustainability is a business opportunity….but the key is knowing what to focus on.
Actively integrating sustainability into business has the power to increase sales, engage customers, secure supply chains, reduce costs and, importantly, inspire your workforce. Driven by stakeholders, such as consumers, customers, regulators, investors and employees, sustainability encompasses a broad range of issues that can seem complex and diffuse. The key is to focus on those issues that can provide real opportunities to your business. That way you will also deliver value to society.
Focus on what matters
At Viridian we inspire others to believe that it is both possible and desirable to bring sustainable value to complex company challenges using tried and tested practices, processes and tools. Companies can learn to help themselves understand the global context of sustainability and what stakeholders demand from them and then, by working with Viridian’s proven leadership, make those changes happen.
The first step is to find out what really matters and to do this we use:
Tailored Outcomes that Add Value
The Viridian ethos is to own the challenge and collaborate to create the outcome. By working in a collaborative way as part of the client team we find that the outcomes are enduring and therefore add long term value.
“James engaged with Mudwalls to help us identify and prioritise where sustainability can add most value to our business. Based around a workshop with our leadership team, James firstly helped us to identify the business drivers for sustainability, then identify risks and opportunities that delivered most value to our brand, and then switched us on to own sustainability. Prior to the workshop the team were uncertain how sustainability could add value to our business, but James’ passion combined with his informed and structured approach enlightened and inspired us all. His continued support and engagement provide a trusted source of knowledge and ideas that are focused on our business. As well as an extremely good value approach to our business”
“James has an excellent understanding of sustainability and how it adds value to business. One of James’ great strengths is his ability to ask critical questions, to learn and bring together strategic solutions. He approaches sustainability in a methodical, pragmatic way that resonates with his colleagues and sets businesses up for long term sustainable success. In short he brings passion with process.”
FOUNDER AND CEO
VISO STRATEGIES CORPORATION
“James joined the Hess team at a critical time in one of our most challenging and geographically remote projects. His initial assessment of the situation as well as integration with functional and project teams brought immediate results.
He took ownership of issues and developed solutions by working across all parts of the company. His proactive approach in recognising areas of risk and opportunity combined with ability to identify stakeholders led to creating pragmatic, lasting solutions.”
SENIOR MANAGER CSR
In 2015, world leaders agreed to 17 Global Goals (officially known as the Sustainable Development Goals or SDGs). These goals have the power to create a better world by 2030, by ending poverty, fighting inequality and addressing the urgency of climate change. Guided by the goals, it is now up to all of us, governments, businesses, civil society and the general public to work together to build a better future for everyone.
The SDGs are the framework, like a common currency, by which sustainability is measured across the world. At Viridian we use them not only to measure success but also to inspire success.
Discover more on The Global Goals Website here:https://www.globalgoals.org